Wednesday, April 28, 2010
Lufthansa’s First-Class Makeover Aims to Out-Ritz BA
April 27 (Bloomberg) -- Deutsche Lufthansa AG will seek to out-Ritz British Airways Plc by evoking London hotel luxury in a makeover of its first-class cabins.
The revamp, to be unveiled when the German carrier gets its first A380 superjumbo on May 19, features high-gloss wood veneers and brown and beige leather, said Michael Oakey of Heath Tecna Inc., which is supplying seat components. The in-flight service will include wines chosen in tastings by frequent flyers, airline spokesman Jan Baerwalde said.